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CHAPTER SUMMARY AND NOTES

CHAPTER 10/ EPILOGUE - GLOBAL REALIZATION / HAVE IT YOUR WAY

Summary

Chapter 10 opens with a discussion of Plauen, Germany and its history. Schlosser notes that everyone he talked with about Plauen was surprised to hear he wanted to visit the seemingly provincial town. Schlosser details the city’s history from 1923 when it was the first place outside of Bavaria to subscribe to Nazism, until 1990 when it was the first town in East Germany to host a McDonald’s restaurant.

Schlosser says the most surreal experience of his three years researching this book happened in Las Vegas in 1999. He calls Las Vegas “the fulfillment of social and economic trends now sweeping from the American West to the farthest reaches of the globe.” Here, in Las Vegas, Schlosser listened to Mikhail Gorbachev speak about Russia in the aftermath of the Cold War. He asked the crowd assembled at the Twenty-sixth Annual Chain Operators Exchange to send money to Russia. Schlosser notes how Gorbachev’s presence seems like an American version of a Roman circus, displaying the leader of a captured land.

Schlosser explains how during the Cold War the Soviet Union stood as a major blockade to...........

Notes

Schlosser makes two interesting moves in this section that are familiar in American studies scholarship: he places the United States in a global context and he calls attention to the role of the consumer.

American studies scholars are more frequently considering the way the United States engages the rest of the world. Fast food is certainly ripe for this perspective because it is a chief American export. Thus far in the book, Schlosser has focused on..........

The complete study guide is currently available as a downloadable PDF, RTF, or MS Word DOC file from the PinkMonkey MonkeyNotes download store. The complete study guide contains summaries and notes for all of the chapters; detailed analysis of the themes, plot structure, and characters; important quotations and analysis; detailed analysis of symbolism, motifs, and imagery; a key facts summary; a multiple-choice quiz, and suggested book report ideas and essay topics.

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