The complete study guide is currently available as a downloadable PDF, RTF, or MS Word DOC file from the PinkMonkey MonkeyNotes download store. The complete study guide contains summaries and notes for all of the chapters; detailed analysis of the themes, plot structure, and characters; important quotations and analysis; detailed analysis of symbolism, motifs, and imagery; a key facts summary; a multiple-choice quiz, and suggested book report ideas and essay topics.

CHAPTER SUMMARY AND NOTES

CHAPTER 4 - SUCCESS

Summary

When this chapter opens, the author is riding with a pizza-delivery man through Pueblo, CO. Pueblo is a different sort of town than Colorado Springs; some people call it “the asshole of Colorado” However, the differences between Pueblo and Colorado Springs are starting to disappear as restaurant franchises and ranch homes are built there.

The Little Caesars that Schlosser visits is owned by Dave Feamster, former NHL player. Feamster opened the restaurant after he was hurt playing hockey. While he was being trained, he earned only $300.00 a week. To become a franchisee, he has to pay a $15,000.00 franchise fee. Franchising has been around since the 19th century, and was especially useful when fast-food chains emerged because banks were often unwilling to invest in this new industry. Ray Kroc began by selling restaurants to men in his country club. Later, he sought out..........

Notes

In this chapter the author seems to develop a contrast between old franchisees and new franchisees. As was typical in previous chapter, Schlosser seems to hail the old days as the golden days of franchising, when an average guy could become a millionaire--and so could his secretary. However, in the 1990s, Schlosser seems much more suspicious that franchisees can get rich quick. Part of.........

The complete study guide is currently available as a downloadable PDF, RTF, or MS Word DOC file from the PinkMonkey MonkeyNotes download store. The complete study guide contains summaries and notes for all of the chapters; detailed analysis of the themes, plot structure, and characters; important quotations and analysis; detailed analysis of symbolism, motifs, and imagery; a key facts summary; a multiple-choice quiz, and suggested book report ideas and essay topics.

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